THE BRAND CLARITY WORKBOOK

Your brand deserves more than a logo — it deserves a foundation built on clarity, confidence, and purpose.
The KOA Brand Clarity Workbook is a 20-page guided experience designed to help entrepreneurs and creatives uncover who they are, what they stand for, and how they want their brand to feel.

Inside, you’ll find a balance of education and guided reflection — from defining your “why” and ideal audience to building your mission, vision, and tone of voice. Each exercise helps you connect strategy to storytelling so your visuals have depth, direction, and intention.

Perfect for business owners, designers, and brand builders ready to elevate from “pretty” to purposeful.

📘 What’s Inside:

- Brand Purpose & “Why” Worksheets
- Vision & Mission Builder
- Audience Clarity Exercises
- Brand Essence & Voice Alignment
- Visual Mood Mapping Prompts
- Next Steps to Work with KOA

✨ The result: A clear, confident foundation for your brand — and a roadmap for design that feels aligned, strategic, and completely you.